Each of us uses social networks for different purposes. Most users communicate in them, meet new people, view the news of their friends, read interesting materials. However, for social networks there is another application - commercial. They can be a great business tool.
For example, if you know how to create a "Vkontakte" group for sales, you can do it and simply attract interested users. This solution allows you to start your own business online with virtually no investment! Do you want to know how to do it? Read our article.
VKontakte groups
If you have used the designated social network, you should know that it provides the ability to create groups and pages to promote products. They come in two forms: as a community, to which any user can be invited as a member, and as a single page that makes posts on its own behalf. How to create a VKontakte group (forsales, communication with friends or organization of some kind of event - it does not matter), is described in the rules of the service. True, it is absolutely not necessary to read all this - the whole procedure is extremely simple. You can make a community, as you can see from the photo below, on absolutely any topic.
You need to go to the "My groups" tab, then in the upper right corner you need to click the "Create a group" link. Next, you will be sent to a page with empty fields in which information about your group will be entered. Here, of course, you need to fill in the data about your product, as well as your contact details.
Create your own group
Many users who want to try their hand at a business organized in social networks are wondering how to create a VKontakte group for clothing sales. However, this formulation is not entirely correct. You need to set the task like this: how to promote the VKontakte group? Indeed, in fact, a simple launch of the community takes several minutes - this is a free action that an ordinary VK user can handle without much difficulty.
Another thing is filling the group, attracting people and selling goods. All this can be outlined by the question: "How to create a VKontakte sales group?" Unfortunately, there is no single answer to it, since it all depends on the business niche you choose (the category of goods that you sell). Let's take a look at some of the key factorsinfluencing the level of sales.
How to fill a group?
One of the most important elements of your community selling, say, clothes, is content. If you want to sell a particular product, you must first prepare its high-quality descriptions and photographs. It would not hurt to explain to the buyer the detailed procedure for ordering things from you: delivery, payment, guarantees. For some reason, those who are looking for information on how to create a VKontakte group for selling goods forget about it, thereby causing additional inconvenience to their customers. Remember: ordering a thing from you should be very convenient and fast for the user. Accordingly, it is necessary to create your own group, guided by this principle.
How to promote a group?
Let's say you have established contact with product suppliers and created quality content for your group. Before you, of course, instead of the question of how to create a VKontakte group for sales, now a completely different one has arisen - how to promote the community. After all, participants are your potential buyers who can advertise your business and make it profitable. Participants can be recruited in a variety of ways. This is the VKontakte advertising network (ads displayed in the left panel), ads in other, similar groups, organizing contests for participants with prizes, inviting friends and much more. As practice shows, using one of these methods is ineffective. A combination of different paths is needed here.
How to organize sales?
Learning how to create a group InContact for sales, how to attract people, you only have to organize these same sales. Well, it's not such a difficult task. It is necessary to think over ways to deliver products to customers, calculate its cost, decide who will sort orders, arrange packaging for goods, and other nuances. After thinking them through, you can safely say that you have organized sales in your group.
The next step is to promote your store. Everything is natural here: the larger the audience you can reach, the more you will earn on sales. This, in turn, will bring you tangible profits in the long run. Perhaps, in the course of working with your group, you will also be forced to move to a single category of goods, develop a corporate identity, and so on. In fact, it all depends on your imagination and experience. As the successful stories of other stores show, it is real to start trading in VKontakte. The main thing is to find your niche and properly organize all business processes. If you succeed, consider that you have created your own business. Further profit in this case is only a matter of time.