Placing the organization's coordinates on interactive network maps is one of the important points. So you can attract more targeted visitors to your resource. Therefore, it is important to know how to add an organization to Yandex. Maps.
How search results work
The search engine is designed in such a way that the results are given depending on the region specified in it, and sometimes for one of the districts (relevant for large cities). When a user searches for a service (hairdresser, pizza delivery, etc.), organizations that are located in the same city are visible. The Yandex. Maps service (satellite, hybrid or map) shows the location of the organization if it is added to the system.
A similar search model applies to small shops. But real estate agencies, travel companies and consulting services are not tied to the region.
The dependence of the search engine on the location is determined by the request itself. The system highlights parameters that involve physical access to a range of goods or services. First of all, organizations that are located close to the user are determined and showntheir coordinates on the Yandex map. Queries that do not require a business to be close to the user's home are ranked differently.
What can placement in cards give
If an organization distributes a set of services or goods that need to be obtained as a result of a quick contact between the seller and the consumer (it can be a taxi service, cafe, cinema, delivery service, repair, etc.), it is not necessary to invest in promotion on pages of the network and resort to methods of online advertising. Simply add the address to the Yandex map.
This is how web users will see the organization when searching for the information they need. This is a simple advertisement that does not cost any money.
A lot of websites and new companies skip this step and don't register in the directory, so they lose a lot.
Adding an organization to the Maps service
How to mark an organization on Yandex. Maps? If there is also a site, it can be added to the "Webmaster" service, which is provided by the system. Once the resource is in the list, you should follow the link "My Sites" and select it.
How to add an organization to Yandex. Maps? In the item "Geography" you need to find and click on "Addresses of the organization". It's in the left pane under General Information.
The page for adding a company will open. A message will be displayed there that all firms registered in the "Directory" are involved in the search. Service shows themposition on the map.
Next, you need to click on the "Add company" button. It is located at the bottom of the window.
After you can check if there is information about the company in the catalog. If the check shows a negative result, in the right corner you need to find the button "Add a new company".
How to check if a company is in the directory?When the page opens, you must fill out the entire proposed form. The most important thing is the field with the address. If the company's work is carried out remotely, it is enough to select the country and region. In this case, the place will be shown in the city center.
Filling in details
Step of the second instruction on how to add an organization to Yandex. Maps. Here you need to enter the name, exact address, phone numbers and links to pages on social networks. You can additionally specify the position of the employee who will be in touch.
After the data is filled in, it is necessary to indicate the types of activities offered by the company. There are two options: write in your own hand or select the desired category from the list.
Choose placement method
Add an organization to Yandex. Maps: step three. Here you can easily click on the inscription "Standard". Those wishing to receive a label of a different color will have to pay extra. Giving away extra money doesn't make much sense.
At the bottom there will be a "captcha" - visual symbols, they must be filled in a small window. After that, you can click the "Submit" button.
From now on, the company's application has been sent for moderation. The status can be seen next to the ad. Initially, it will contain the inscription "Waiting". As soon as the moderator checks, a green circle will appear and an “Accepted” mark will appear. After that, the coordinates on the Yandex map will be linked to the company.
Service Capabilities
- Schemes of other countries and cities.
- Detailed maps of more than 300 regions of Russia and neighboring countries.
- Search for attractions and nearby establishments.
- Yandex. Maps is a satellite that shows a real image.
- Street panorama view.
- Tools for measuring the route.
Placing the Yandex map on the resource
There is also a reverse method that allows you to fix the desired position on the map and place it on your website. This makes it possible to show visitors a map of how to get to the company.
To do this, you need to select a city, zoom in on the map in the required place and mark the objects. This is how you create your own map.
After the service will provide a link that is easy to place in the engine of your resource.
"Yandex. Maps" is considered the best service for detailing the location of objects. The system has a wide range of capabilities and provides users with additional tools that are convenient when searching or calculating a route. All of these opportunities ultimately help the business grow. Therefore, listing your organization in this system is an easy and free way to get customers.
