Player for music playback - that's what the first generation iPod, which appeared in 2001. At that time, Apple was just developing a new market, and no one could have imagined what incredible popularity its products would gain a decade later.
Today, the iPod player can be used to view videos and images, connect it as a portable drive to a computer and video equipment. And what is the iPod Touch, if not a fellow iPhone, just deprived of the function of the phone. But let's go in order.
The success of Apple is associated with several factors: the unique design of its products, the use of innovative technical solutions and a competent marketing policy. Consider, for example, what a 2001 iPod is. It used the smallest hard drive available at the time. The well-placed navigation buttons, which will eventually become the famous TouchWheel, fit in with Apple's recognizable design concept. And above all, the highest quality headphones and the development of music formats that preserve the most authentic sound quality.
Without a doubt, the iPod has always been an expensive toy. Offering the best, Apple relies on the status of its products. Even the iPod Mini and the Nano that replaced it now are more expensive than their competitors. But buying an iPod, you get not only a player, but also an image. Perhaps these explanations are enough to understand why the iPod became popular at all in its time.
Now let's talk about what the iPod is in terms of marketing. At the moment there are 4 iPod models designed for different groups of buyers. If you only need to listen to music while walking and exercising, the iPod Nano or iPod Shuffle will do. For lovers of multimedia entertainment and adherents of all the newest and "fancy" offered iPod Touch. And if you, on the contrary, are conservative and prefer to have more features for a higher price, the Classic model is made for you.
iPod has become something of a protector and savior of the music industry, as the company has always supported US copyright laws. The software on the device works in such a way that you can only upload and download melodies to the player from one computer. This, most likely, will be the personal computer of the owner of the player. It installs iTunes, which is required to manage your iPod content.
It is assumed that the owner of the iPod will buy music and other content in the Apple Store. Since not everyone agrees overYou also have to pay for the cost of the device for its contents, there are a lot of instructions on the Internet on how to flash an iPod, and free resources periodically post new music and movies purchased from the Apple Store. However, more and more people agree that it is still necessary to pay for high-quality digital goods. The iPod content store has things you won't find anywhere else online.
A device that combines all the best and exclusive - that's what iPod is for its owner today. It is Apple's excellent flair for the demand for exclusive things that our player and other devices have gained their popularity today. And it's still growing.
