Such a beautiful, sonorous and incomprehensible word. "Peekaboo" - what is it? Translated into Russian, “peak” means a furtive glance. Perhaps that is why at the end of the 19th - beginning of the 20th century the women's hairstyle was called so - a short haircut with a long bang covering one eye. Its owner really looked at the world as if furtively.
Today "Peekaboo" is one of the most popular entertainment sites among young people. And its users are proudly called "peekabushniks". This portal differs from many others in that almost all the posts on it were created by the Pikabu users themselves. What is this site and where did it come from?
Historical background
A site with such an unusual name was created in April 2009 by Maxim, mysterious for a certain period, before that no one had heard of Peekaboo. At first, the resource consisted of only reposts from other social networks. There was simply no one to write original posts - the site had no audience. Probably, even Maxim himself could not have imagined that in a year the site would have 5 thousand users!
Today everyone knows about "Peekaboo". What is it, learned more than 1,600,000people who are subscribers of this site. Russian-speaking youth also visit it. The portal, which has at least 200 funny pictures and interesting posts every day, is visited by more than 800,000 people every day.
Pikabushniki: who are they and where did they come from?
A third of the active pick-ups are Muscovites, about 10 percent live in St. Petersburg, up to 5 percent live in Yekaterinburg, Novosibirsk and Chelyabinsk. More than 80 percent of them are men! And mostly young men. More than half of the representatives of the stronger sex visiting this resource are guys from 18 to 24 years old. The vast majority of the site's regulars (more than 74 percent!) Have higher or incomplete higher education. And the largest part of the “peek-a-boo”, judging by the social status, are students (37.4 percent), they are definitely professionals in the “peek-a-boo” that they know firsthand.
What are they doing there?
In Peekaboo, posts can be evaluated not only by “likes” (here they are called “pluses”), as is done in other social networks, but also by “minuses”. That is, it is possible to evaluate what you see and read not only on the positive side, but also quite the opposite.
Registered users of this youth portal have the opportunity to independently post news, write comments, vote for the content posted on the site. By the way, the ability to comment is the only way that members of the entertainment community can interact with each other, asthere is no private communication format in "messages" on its pages.
Interestingly, posts marked with a plus are displayed on a separate page.
By clicking on "strawberry" in the settings of your account, "peekabushniks" get the opportunity to see posts for adults. Recall that most of the visitors are men. It should be noted that posting pornography on Peekaboo is strictly prohibited.
Users of the portal can filter according to their preference both posts and authors that they did not like. Many people like the ability to write notes about other users, which are visible only to their author.
Interestingly, you can watch posts even without access to the Internet. A lively community of "peekabushnikov" is active and offline.
Why do the "peekabushniks" have a rating?
Users of the site do not just post their posts on it, give ratings to others and write comments, but also get a rating for it. When registered, it is equal to zero. The rating of a comment affects it in a positive or negative way by half a point, and the rating of a post - by one. And these are not just numbers, a lot depends on them.
So if the rating is:
- -200 - account is automatically blocked;
- -25 - the ability to leave comments is lost;
- +10 - the right to add a picture is added;
- +150 - user can post video;
- +1000 - you can already add a link and edit a post;
- +10000 - tags can be combined.
So "Peekaboo"is able to identify dull and uninteresting users on the site on its own and eliminate them. And interesting - on the contrary, to encourage.
On the pages of some of the most active "pickabushniks" figurines on golden stands flaunt. They receive these prizes for the most commented post, the best text post, the best video of the week, etc.
There are individual prizes. They are given out for special merits by name and are unique - each has only one "peekabushnik". Examples of such are “Artist”, “Cinema Fan”, “Clairvoyant”, “Strawberry Expert”, etc.
Hot. The best. Fresh
At the very top of the Pikabu website page, under its logo, there are three tabs, each of which sorts the content in its own way:
- Hot.
- Best.
- Fresh.
By clicking on the "Peekaboo" tab "Fresh", the user gets to the newest posts, many of which have never been rated yet. It is those “peekabushniks” who sit in “fresh” who determine which posts will get into “Hot” - after all, only 10 minuses can decide the fate of a post.
"Peekaboo" - "Hot" - these are posts posted on the site recently and rated mainly by pluses. Next comes the next step.
"Peekaboo" - "Best" - the top of the rating. Only those posts that have received the highest rating in the last 24 hours are included here.
300 thousand profit per month, high rating in RuNet and a lot of fun
So the Peekaboo website is aliveits independent life, and it is very rich. But who is that mysterious Maxim, the creator of the social network that has become so popular among young people? This is 27-year-old Maxim Khryashchev. By his own admission, the guy spends about a million rubles every month to support the resource he created. But he also earns 1 million 300 thousand on it. Under the leadership of Maxim, 12 employees work on the site, their salary is up to one hundred thousand rubles a month.
From users of the portal - only positive feedback. "Hanging" on "Peekaboo", they get useful information, realize their creative abilities and just enjoy life.
Ranking of the youth site as of February 2017 entered the top twenty sites in terms of traffic according to Alexa. So, it is still popular and is going to develop further.
