A pillar is a sliding portable product installed at the entrance to the room. The design serves to attract visitors. It is based on a metal frame of a rectangular or arched type and an advertising canvas with a waterproof pattern. A bright product is sure to be noticed by people. This is an effective way to attract customers.
Sizes
Design parameters may vary depending on the type. The standard size of a rectangular pavement sign is 1140 x 620 mm. It has rounded edges with a radius of 10 mm. The design is ideal for promotional purposes.
Standard size of the arch pillar is 1120 x 620 mm. Its edges are rounded with a radius of 30 mm. This type of structures is also in demand for advertising purposes. The standard size of a large-sized pillar is 1800 x 710 mm. You can order a design and according to individual parameters, but production will take more time. The dimensions of the advertising pillar may be different.
Production
Streetpavement signs are created in several stages. First you need to develop a design for the future product, and then complete the advertising field and frame. The image is obtained by a cutting plotter or full-color printing, and then everything is transferred to the design field. Now many companies are engaged in the manufacture of products. Usually it takes 1-2 days to create if you order a standard size pavement sign.
Before manufacturing, it is necessary to determine the amount of information to be placed and the place where the billboard or design layout will be located. The external and internal pillars will have different materials. An important function of the design is to help people find a trading place with the right goods and services. Typically, products are placed on the sidewalks near various shops, salons, centers. This advertising option is also used indoors.
Register
After the production of an advertising structure, its registration is required. Only then can it be used, otherwise a fine may be imposed. Registration can be done on your own, but it's not always easy. It should be borne in mind that sometimes the registration of pavement signs is not carried out. The billboard will not only be an effective way to show customers the range and find the store, but also emphasize the style.
Advertising effectiveness
Indoor and outdoor pavement signs are created to attract the attention of passers-by. Designs should contain as much information as people can see at one glance. Then the benefit of the product will be maximum. This type of outdoor advertisingthe original look is a sign of respect for customers, and also emphasizes the status of the company.
The benefits of advertising include:
- easy perception by passers-by;
- designs are needed in places where signs and signs will not be effective;
- no additional approvals required for installation;
- getting permission to install is easier than other types of outdoor advertising;
- easy to transport and install;
- compact;
- quickly created;
- are affordable.
Pillars are ideal for owners of small shops, cafes, ateliers, pharmacies. They are convenient if the entrance is in the yard, under the arch or in the basement.
Design
Image with advertising, text applied on the basis. This type of advertising is needed when the necessary information should be placed in a different form. The design of the product should attract the attention of others, so it is made as visible as possible. Thanks to modern materials, it will be possible to quickly change information, for example, the exchange rate or the menu of a cafe. For this, interchangeable plates are used.
External design is created depending on the scope of the organization and the advertising to be applied. The design must match the design of neighboring buildings. This is done to make the product attractive.
In order for the product to serve for a long time, and information to be perceived easily, you need to use modern printing options and high-quality materials. Now for this there is professional equipment that allows you to create a clear image. Reliable ink does not fade in the sun, does not deteriorate due to precipitation and mechanical stress. The image remains saturated for many years.
Advertising field can be created using film appliqué. Letters and numbers are cut along the contour with plotters, and then superimposed on the surface. Any drawing will be clear and text easy to read. Additional protection can be lamination. A pavement sign made according to modern requirements will serve as an effective and inexpensive advertisement.
