So, are you thinking about diving into YouTube to grow your business? This is a smart move considering that three hundred hours of video are uploaded to this platform every minute. How to set up a channel on YouTube? It may not seem as easy as learning how to create websites. But don't worry, you only need to remember a few principles to get your commercial YouTube channel up and running.
Create a profile
The first thing you need to do is to register your channel, and the YouTube functionality makes this process incredibly easy. Just a few clicks and you can dive into setting up a new profile. How to set up a YouTube channel? Getting started on it looks like this:
- Log in to YouTube and look for the user icon at the top right corner of the screen.
- Click on the gear icon to go to your account settings.
- Find an option"Create a new channel".
- Then stop at "Use a business or brand".
- Add brand name and click "Create"
Fill in the main sections
How to set up a channel on YouTube after creation? Next, you will need to fill in your account and provide its description. These are the first menu items you will see on your profile after you create it.
This is where you should describe your profile and activities, thus letting your viewers know what they will be able to see on the channel. It's also a great place to link to your website and other social networks you use. This description will appear in several places on your channel, so be sure to do your best to make it memorable when filling it out.
Make it visually appealing
When you go to a newly created YouTube channel, you will immediately notice a large banner with the name. Here you should place a photo associated with you or your occupation. How to customize the channel view on YouTube? You can make its cover extravagant or minimalist. It depends on your desire. But just make sure she's a good attention grabber.
Fortunately, the service has a great set of tools to get you started if you're not a web designer with a decent amount of experience. YouTube recommends uploading a cover photo that is 2560 x 1440 pixels and the maximum file size is 4MB.
Choose the right content type
Because youstart a YouTube channel to earn money, you must have a lot of source material to post. You can approach your video content in several ways.
If you offer a complex product and want to give your subscribers the opportunity to learn more about it, video tutorials can be a great way for you. Want to show off great reviews from your customers? Make videos about them.
Your channel can host a variety of content that can resonate with different viewers. You should also create videos that target your target audience. This is the only way you can quickly collect a large number of subscribers.
Creating trailers
Because making videos is an art, you should create a trailer for your account. Channel trailers tend to be short and concise, and are a good introduction for new visitors. This is how you tell your audience who you are, what you do, and what content you will provide in the future.
For example, if you are thinking about how to set up a YouTube channel for streaming, try to make a message for your future audience. Tell us about your goals and what your followers can expect.
Upload your first video to your profile
At this point, you've probably done quite a bit of analytics on your first video, and if you already have a channel trailer, you've got a bit of practice! It's timetake and perform "real action". This is a necessary element of the process, how to set up a YouTube channel to earn money.
When you've finished filming and editing your first video, it's time to upload it. You will find the form option for this at the top right of the screen when you log into your account.
Optimize the created channel
When uploading a video service, you will be prompted to enter a title, tags and description. These are important elements to make your YouTube videos easily found in searches, so don't waste your time on them! This is an important element that will help you properly set up your YouTube channel.
YouTube has its own set of options and categories to optimize videos for search. Complete the sections provided using keywords to complete the description of the videos and your activities. A keyword-filled (but not spammed) title and description can go a long way, and you'll be able to see that this works with all videos as you go.
If your videos are well optimized for YouTube itself, this can spread to search engines as well. As a Google-owned product, YouTube is closely tied to the search giant. If you correctly follow the instructions that help you set up a channel on YouTube, your videos will receive a high rating not only on video hosting, but also on Google.
Stay consistent
How to set up a YouTube channel to make money? Don't expect success if you are planning to create a YouTube profile, upload onevideo, and then completely ignore this project. Building a successful channel takes time and effort, and visitors expect consistency from the accounts they follow. After your subscribers watch your first video, be sure to plan the next few videos in advance. This is the basic requirement for how to set up a YouTube channel for beginners.
Not sure if you'll be able to make videos weekly? Set aside one day a month to shoot more than one video and upload them on your own schedule.
Integrate the channel into your website and social networks
If you have a website and recently created a YouTube channel, merge these projects. You can safely share your posts outside of YouTube, and your resource should display them first. There are several ways to show videos on the website.
For example, you can place them in the middle of the page, at the top of it. Creating each video requires a lot of time and effort, so why not show it to as many people as possible? You can add a YouTube video to the main page of your resource so that the visitor sees it one of the first!
If you blog, you can embed videos directly into new posts, and even let your subscribers know you're opening a YouTube channel by sending out a newsletter.
Engage with your community
You need to create a community based on your channel, and interact with viewersis a very important step. Respond to comments and questions, and most importantly, listen to them. If viewers are watching your content with interest, be sure to give them what they want.
Consider investing in YouTube ads
Do you think you can go to the next level? At some point, you may want to invest in advertising to promote your channel even more. Even if you don't know where to start, there is a we alth of information to help you.
If you want to target specific interests, age group, gender, or location, YouTube ads can help.
You don't have to use this service, but it could very well be the right offer for your channel. Don't forget that with the right mix of content and engagement, most of your growth will be organic. YouTube ads might just be the icing on the cake.
