How can you choose a decent web studio without relying on the reviews of friends, especially if there is no one to advise? Even if you shovel the entire Internet or announce a tender on the freelance exchange, there is still no guarantee that you will receive a quality product within the agreed time frame. The only way out for the layman is to highlight a few key criteria that you should pay attention to. So how do you choose a decent website developer?
Web studio website
Website development implies the obligatory presence of your own resource, which will visually present what you can offer. Evaluate the design, elegance, simplicity, performance (how fast the site works and whether everything works), convenience (is there a sitemap, is it clear where to look for contacts, price list, portfolio, etc.). In general, pay attention to everything that you yourself would like to see on your own site.
Portfolio
Another way to evaluate the quality of your work is to look at your portfolio. First, determine for yourself if you like the design, would you like this for your site.
Secondly, you should pay attention to the complexity of the work. The site can be a template (freethere are thousands of such examples on the Internet). Public CMSs cannot bend to the requirements of each customer, they only have a narrow standard set of features. In addition, a web designer working with such platforms is hardly professional enough to create their own content management system.
The site, which has a developed structure, online services, portals, integration with social networks, a chat and a technical assistance service, indicates that its creators are really professional developers and you can deal with them.
Another professional subtlety. If you want to verify the authenticity of the presented summary, look at who made the sites indicated in it - as a rule, the data can be found at the bottom of the page. Ideally, it would be to contact these companies and clarify the details you are interested in. And the reviews of the web studio on the site itself may be unreliable.
Customers
Speaking of clients. The services of a web studio can be assessed by the companies for which she made websites. If these are well-known large brands, then the question of professionalism is omitted by itself. Not every (and especially well-known) company will entrust its site to a beginner, and even more so to an amateur. Solid customers in the resume are the key to a good reputation, you will see this when you see an example of a web studio whose rating is considered the best in the world.
On the other hand, you can also evaluate the profile of the companies that the web studio works with. Perhaps she works with customers in the same direction as you (for example, sellers of handmade goodsvia the Internet), then it will be easier for performers to understand the specifics and pitfalls of your work.
Statistics
Creating a web studio involves not only the ability to create a beautiful and user-friendly interface, but website promotion and regular work to update it, filling it with interesting, relevant and in-demand content. Confident in their success, web studios (their rating is presented below) open statistics so that a potential customer can be convinced of the numbers, what kind of traffic the site has, whether it makes a profit and whether it fulfills the tasks that it faces.
Having settled on these three whales of choosing a web agency, you can select a couple of firms that interest you and contact them for advice. Now let's determine what questions should be asked when discussing a project, and what the customer must know when choosing a web studio.
Analytics
Before starting work, a web studio must necessarily conduct a brief analysis of your segment and, on this basis, give you a recommendation on what design to develop and how best to promote the site. Phrases like “any whim for your money” mean that the company is not interested in your promotion.
Imagine the situation. You are a yarn seller and you think that the site header should be colorful, multi-colored, as if showing how many types and colors of the named product you have. An experienced web studio will conduct a comparative analysis and find out that the top search queries belong tosites with plain, simple but elegant design and will bring you a formula for success - people who are engaged in sewing and knitting appreciate sites that are made with taste, without unnecessary variegation and frivolity. This means that they are likely to leave your motley site. Thus, you will be offered one of the real ways to promote.
Cost of work
Remember, website development cheaper than 30,000 Russian rubles is not carried out. This is about the domestic market. Abroad, of course, the price will be much higher. If you find a cheaper offer, then most likely this site will work on a free CMS. A quality site on a good engine will be expensive.
Additional services
The developer company must have a list of additional services. First of all, this is technical support for the site, promotion in search engines (seo-promotion), work with social networks, analysis of work in Yandex. Direct and Google Analytics, brand development and analysis, various marketing activities. Randomly throwing these services to different developers will not lead to successful results and will incur very large waste.
Companies that meet these requirements are among the world's top web studios. For those who want to get a high-quality, advanced and selling resource, we offer the best of them.
TOP best web designers in the world
Our list includes web studios, the rating of which is the highesthigh in the global web programming market.
- In the first place of our rating is the creator of pages for IKEA, Pepsi, Ford, Gucci, MTV and many other global brands, the best digital production, according to Boards Magazine - the Swedish web studio B-REEL.
- American design studio Big Spaceship is also considered unique and dissenting in the field of web design and marketing. The company works in many areas of Internet promotion, including analytics, social media, and marketing promotion. Google, YouTube, Adobe and many others became her clients. And from the point of view of the place of work, Big Spaceship is recognized as the best in New York.
- Another American web giant is 42 Entertainment, who has worked with The Dark Knight, Pirates of the Caribbean, Real Steel, The Girl with the Dragon Tattoo.
- The oldest and most famous Mullen Advertising Corporation is respected in advertising circles not only as a web design studio, but also as one of the best developers of brands, marketing and PR. Studio "21st century Fox", General Motors, Google and others worked with this company.
- Not only American web designers are able to create high-quality and stylish websites. Japanese advertising agency FICC, with its concise style in the world of fashion and cosmetics, takes a worthy 5th place.
- Domain Studios is not only engaged in creating stylish and selling websites, but is also famous for developing successful brands of companies such as New Line Cinema, Doritos.
- Swedish company NorthKingdom, despite its cold temperament, creates worthy works full of colors for the brands Adidas, Netflix, Google, Disney.
- In addition to foreign companies, there are a couple of domestic ones that occupy a worthy place in this rating. For example, CreativePeople is a web studio (Moscow) that works with the most famous brands of Rosbank, Megafon, Pepsi and many others.
- No less famous is the Russian company Artemy Lebedev.
- The last web-studio (Moscow) - TomatDesign, specializes not only in graphic design, but also in branding, marketing, and work with the FMCG market. She only made it to the end because the best is served for dessert.
The listed web studios are among the key ones in the web design market. But many of the most worthy foreign and Russian agencies have not been named by us.
CV
It is quite difficult for a beginner to determine in which web studio he will get an ideal, high-quality, selling and stylish website. Relying on the advice of friends and colleagues in this is risky, it is much more productive to conduct your own search and select worthy candidates at your own discretion.
Web studios, the rating of which was mentioned earlier, of course, can only be afforded by large multi-million dollar corporations, since the cost of such advertising will be extremely high. A small company may well use the services of a small agency that has several reputable companies in its clients, is engaged not only in creating a website and developingdesign, but also promotion, marketing, branding, has its own decent website and an interesting portfolio.
Try to choose those studios that either worked with a profile adjacent to you, or have enough opportunities for a thorough analysis of your market. Remember that a successful website is 80% of online sales success.
