Today, technological innovations are constantly being developed. They allow you to reduce the cost of creating and subsequent use of advertising, as well as attract more potential customers and consumers.
How to get attention?
The right choice of location, quality layout and other factors have a significant impact on the effectiveness of advertising. But in some cases, it can be reduced even when all the subtleties are performed. For example, the perception of information becomes much more difficult in fog or at dusk. Also one of the problems is insufficient understanding when driving at high speed. This is more true for structures that are located next to the tracks. Oracal fluorescent film helps in increasing the impact of advertising without spending the entire budget on one project. Thus, you can move to a whole new level of information presentation.
Features
Fluorescent film is based on the effect of the same name - a kind of glow that occurs without the use of energy sources. It is provided by the reflection of incoming light. To add brightness at night, it is enough to add elements from a special film to the advertising signboard, which has reliability and a long period of operation. Among the features worth noting are the characteristics of light reflection. The material does not dazzle and does not form glare. This is especially important when placed in residential areas and along the roadway, where there are established rules for such elements.
Fluorescent film should not just stick on the entire surface of the banner or stretch. This will not provide the desired result. The greatest efficiency is achieved when highlighting key advertising elements - dates, contacts, and others. Different situations require an original approach, so you need to carefully select the elements to which special attention will be paid. Information placed on a billboard or banner merges at high speed, and the text covered with a film with a reflective function attracts attention and is remembered even with a cursory glance.
Bright color
Increase in efficiency is possible not only with the help of glow, but also due to the tint, when using films with acidic bright colors. This method has gained particular popularity among advertisers due to the popularity of such a range and the effectiveness of the application. The main thingthe advantage lies in the constant visibility regardless of the viewing angle, lighting, weather conditions and other factors. Acid fluorescent film attracts attention even under ultraviolet light. This is true when using advertising in bars and nightclubs.
Benefits of using
The stickers are made from high quality self-adhesive film, which is based on plasticizers. They are characterized by the absence of movement towards the outer plane of the material. They have special stabilizers that are designed to maintain weather resistance and resistance to ultraviolet radiation. The fluorescent film is not affected by water, including sea water. It features a stable, unchanging color.
There are many different color options that are ideal for outdoor use as quality appliqué graphics. Printing on fluorescent film opens up a wide range of advertising opportunities. It can be used to increase the brightness of messages on water transport and cars. The presence of black and white options allows you to choose a film for any design.
