A business card is an essential element of doing business. Every entrepreneur who wants all business partners to know about his company should have it. Of course, you can take a creative approach - change the format of the business card, decorate it in different colors, draw catchy pictures on it. However, it is better to leave it for your advertising campaign aimed at the target audience. When it comes to a business card, your goal is to concisely and clearly provide basic information that your partner or client might need to contact you. To do this, it is better to follow the standard business card format and the relatively business form of the content.
Standard format
Many people who are not in business think that the business card format is completely free - you can make any kind of business cards you want. However, in reality this is far from the case. After all, there are certain standards that should be observed - although, of course, no one is forcing you to do this. So, if you are doing business in Russia, then there the business card format should be as follows: 9 by 5 centimeters. This is a typical size that is used everywhere, so you should stick to it. In-First, your business card will look neat and familiar to all customers and partners. Secondly, most people put their cards in a business card holder, which has a certain size. And it just fits business cards nine by five centimeters. So don't ignore the rules. Of course, they are not mandatory, but there is a certain business culture, and the standard size of a business card is one of the rules of good form.
European format
If you are going to print business cards for yourself, then you should contact a specialized company that, for a small fee, will quickly, efficiently and efficiently provide you with the appropriate service. Most often, you need a business card designed on a computer, the format is a Word document. Then you can easily make the required number of standard size cards.
There is, however, another format that you won't have any trouble with. If you are going on a business trip to Europe, then business cards of a slightly different format will come in handy. Their length should be slightly less - 8.5 centimeters, and a little more wide - 5.5 centimeters. Similar settings are available in most business card companies, so you can safely apply for the service. Again, all you need is business card templates in Word format.
Custom format
As mentioned earlier, the standard format is only a norm of decency, there are no establishedthe rules by which your business card must have specific dimensions. However, you should understand that the production and distribution of non-standard business cards is associated with a number of problems. Not a single card printing company will have the necessary settings for machines and cutting machines. Therefore, you will definitely be required to pay extra for the hassle. When the cards are made, you will greatly lose in the efficiency of their use, since they will not fit in a standard business card holder or they will fall out of it, so the likelihood that a client or partner will lose your business card increases greatly.
