In translation from English, the teaser means "teaser", "lure". This type of advertising is an ad that is displayed on the network in order to attract the interest of users. At the same time, teaser advertising does not show the product itself, but only stimulates the desire to click on the image and find out more information. Most often, it is used by advertisers when launching a completely new product or service in order to create intrigue.
What is a teaser network
The teaser network is an intermediary between the site owner and the advertiser. How it works? Suppose an advertiser wants to place a teaser ad and has a certain budget allocated to buy traffic for his site. Of this amount, one part goes to the portal where the teaser is placed, the rest is paid to the intermediary, that is, goes to the teaser network. The network is engaged in providing the necessary platforms for placing advertisements. In addition, if necessary, she can assist the advertiser in creating additional materials and setting up teaser ads.
Don't know what a teaser network is and how it helps? By carrying out an advertising campaign through the teaser network, the customer may notworry about how and where to promote their products on the Internet. All these questions are taken over by the traffic exchange. In addition, the affiliate network fully controls the flow of funds and the effectiveness of the output of advertisements on other sites. These factors directly help to make a profit for advertising sites and attract traffic to advertisers for goods and services.
Teaser windows
Today, teaser networks offer different characteristics when setting up an ad unit:
- visual settings;
- the ability to choose the format, theme, scale.
You can evaluate the teaser ads of any advertising network by observing their content in a showcase, a specific teaser.
Showcases of teaser networks is a selection of various offers that are being rolled out on it at the moment. Looking through the storefront, you can determine which services or products are currently relevant, and evaluate their design and creativity. The lower the CRT of the teaser, the lower it will be placed on the page.
In addition, by analyzing the showcase, you can determine what topics are interesting in this teaser network. First of all, you need to look at what topic has the largest number of ads, and secondly, what teasers are located at the top of the storefront.
Teaser traffic
The most successful way to promote, for example, news sites, is teaser advertising, from which literally tons of traffic go to the site. This is due to the fact that the costcontextual advertising for such large-format platforms is very high, besides, news teasers are very attractive to users.
For most people, news and events are interesting in themselves, and if you wrap them in an attractive teaser, the result will certainly be. That is why news sites can do well with this type of advertising. You can always attract traffic through the teaser network to your own portal without much effort and at the same time not pay huge amounts for impressions and clicks.
Besides, lately teaser advertising has been trying to give the maximum "thematic", placing only those advertising teasers that fit the direction of the site. For example, if you run a women's website, then your ads will not be placed on the car portal. This approach allows advertisers to increase the effectiveness of their advertising campaign on the Internet.
How to choose a teaser network
Don't know what a teaser network is and how to choose one? The main factor for making money on an advertising campaign on the Internet is a well-chosen teaser network that does its job well. In addition, you need to pay attention to the following points:
- Advertising without viruses.
- A large number of advertisers.
- The ability to customize the design of teasers (so that it fits the design of your site).
- Various payout methods.
- Ease of working with ads.
Best Teaser Networks
First of all, it is worth mentioning that there are no better networksSometimes what is good for one may be bad for another. Before you start working with any network, you should study user reviews, and then check everything for yourself. Your opinion may not coincide with others, because there are quite a few factors that are related to time. Today it is the number one partner, but tomorrow everything can change a lot.
The next significant factor is the content of the portal. For one site, teaser advertising is ideal, for another it may not bring any income.
So, you need to try all the popular teaser networks, the reviews of which are good, but not all at the same time. Arrange four teaser blocks of various organizations and analyze the result for two to three months. Pay attention to the location of the block, the ratio of transitions and earned rewards. Replace the most unpromising network with another, fixing the result for yourself for a set period. It is possible that the next network will perform even worse. Through trial and error, over time, you will find a “golden mean.”
Teaser networks
There are a lot of affiliate networks, and dealing with them at first is quite difficult. For example, let's get acquainted with some of them:
"Teasernet". This is the most popular teaser network ranking system and is liked by many for the following reasons:
- Number of settings for displaying teasers. You can easily customize the teaser to fit your site design, and you can see how it will look on the site at a glance.
- Traffic at a bargain price.
- Payments are made to WebMoney and Yandex. Money.
- Opportunity to earn good income.
- There are detailed statistics.
- Different formats of advertising campaigns.
- Filter. Ad space owners can filter out "shocking" and unnecessary ads.
Female Theme
"Teaserlady". Great for a ladies theme because:
- Accepts women's portals aimed at Runet, with a significant percentage of traffic from search engines, otherwise the site will not be allowed to this system.
- You can collect good teaser network traffic for projects.
"LadyCash". A ladies-themed teaser network with the following features:
- Pay per click.
- Accepts portals with traffic of at least 50 people per day.
- It has an attractive and interesting design with simple functionality.
General topics
"Bodyclick". A good analogue of "Teasernet" with its own characteristics:
- Help with setting up teaser ads.
- Settings. In each advertising campaign, you can set a different cost per click.
- In addition to teasers, you can use banner and contextual advertising, clickander, messenger.
"Adlabs". Another good affiliate program with its own advantages:
- Excellent filtration system.
- Thorough moderation system.
- Excellent quality promotion alteasers.
Of course, not all teaser networks that exist are listed. And if for some reason you are not satisfied with the above-mentioned affiliate programs, then you can easily find other services.
So, now you know what a teaser network is, how to choose it so that an advertising campaign on the Internet is effective. Also, don't forget that the teaser network can help you save time on creating ads. And it will also be useful to the owners of Internet portals, who can make good money with this type of advertising.
