The restaurant business, like any other business, is highly competitive. So all the newcomers are trying to somehow stand out, so as not to fade against the general background. And if you decide to open your restaurant in the city, you need to choose a beautiful name for the restaurant. We have collected all the useful tips and ideas for creating an eye-catching name in the article below.
What is needed to create a unique name?
When creating a name for a restaurant, marketers are advised to take a pen and paper and write down a few simple words. At the same time, they should be very easy to read, write and pronounce. For example, a large spoon. This phrase is easy to read, write and pronounce.
The second important point when choosing a name is to take into account not only its direct meaning, but also the associations that it can cause. A beautiful restaurant name should not cause negative thoughts and associations. Otherwise, it will affectyour establishment's attendance. For example, when talking about a big spoon, it is associated with food, a plate, childhood, etc.
It is possible, of course, that the name is not associated with anything at all. It may be a invented and non-existent word, but it sounds beautiful. But still, it is much more convenient when your beautiful restaurant name still evokes positive associations. This makes it easier to remember.
The interior and the name are one whole
The name should contain the main idea and concept of the created restaurant. Take the style or theme of your interior, national cuisine, and the location of the public institution as a basis. For example, the names are common: “At the side of the road”, “At the waterfall”, “Bypass”, etc.
Uniqueness and harmony
The most beautiful names of cafes and restaurants should be harmonious. This approach will help visitors remember them better. And, of course, do not forget about the uniqueness. Surely, you would not want your establishment to be confused with any other because of the same name. And it is very bad when the namesake restaurant has a bad reputation.
There are several ways to check your name. For example, it is realistic to do this on the website of one of the companies specializing in patent checks. As a rule, to check it is enough to go to the website of such a company, enter the name in the search box, and see how unique it is. There are also virtual generators of names of companies, bars, restaurants. There are also interesting freelance exchanges, wherereward and at your request you will be offered several options for beautiful restaurant names.
Variant names for restaurants with European cuisine
Restaurants with European cuisine are establishments that serve not only continental breakfasts, classic pasta and pizza, but also a wide variety of French desserts and strudel. In this case, a similar menu is present in many restaurants with European cuisine. For this reason, European dishes should not be emphasized in the most beautiful restaurant name.
The ideal option is to find exactly the feature that will set you apart from your competitors. For example, if your establishment is positioned as a family one, you can call it “Big Family” in English.
The title is also interesting, with a touch of humor. For example, name it "Really Cool Food Restaurant" or "Really Cool Restaurant." This is the beautiful name of the restaurant in English: Really cool restaurant.
What is the best name for an Italian food restaurant?
To begin with, Italian restaurants can be of the following types:
- Enoteca.
- Hostaria.
- "Tavern".
- Trattoria.
- Osteria.
If you do not understand all these concepts, marketers recommend using little tricks. For example, in the title you can use the name or nickname of one of the literary characters. For example, in the folklore of Italy you can find suchheroine like Befana.
That's the name of the mythical witch who plays the role of Santa on Epiphany Eve. She goes down the chimney and gives gifts to children. The names of other fairy-tale characters can also be used as a name: Marabbecca, Marrangino, Gobbolino, etc. It is noteworthy that such a beautiful name of a restaurant in Russian sounds just as beautiful as in Italian.
Besides this, the title may contain Italian surnames, names of cities. For example, a premium restaurant can be called the Rivoli Tavern. This is the name of a beautiful and small Italian city in the Turin province.
Beautiful names of restaurants in the world
There are many different establishments and beautiful names in the world. Hearing some of them, perhaps you will be inspired and come up with your own unique name. For example, in Argentina there is a gourmet French restaurant. It's called Chez Manu. Situated on a rock. From his window you can see Beagle Bay, mountain peaks, tropical forest and even icebreakers sailing here from Antarctica.
Venice has the oldest European establishment called Florian. It is distinguished by a large number of rooms and a change of interior. Each of the halls has its own. Coffee lovers love this place the most. Here you will be offered up to 33 options for such a drink.
In Tokyo, you can find a restaurant called Alice in Wonderland (Alice in Wonderland). They say that the idea to create a thematic institution came to the designers. They were inspired by the famous work of Lewis Carroll and created a restaurant with numerousfabulous decor. Inside, there is an upside-down room with huge tea utensils, chess boards and other fabulous elements.
Sarnic Turkish Restaurant is a unique establishment that immerses you in the era of knights of the round table, princesses in towers and bloodthirsty dragons. Interestingly, the restaurant itself is underground. This gives a special flavor and complements the already fabulous medieval interior.
Among the most beautiful restaurant names in the world, the following stand out: Enoteca Pinchiorri, La cozza infuriate (translated as "Evil Mussel", Italy), Non solo pasta (this establishment serves "Not only pasta"), Naturalmente buono ("Good from nature"), Labassin Waterfall (Philippines), LumiLinna (Finland) and others.
Calling a beautiful French restaurant
According to experienced international marketers, almost no one in France bothers with the name of a restaurant. It is enough to indicate the word "restaurant" in it and add the name of the owner to it. For example, we indicate the female name Restaurant d’Hélène.
The direction of the restaurant and even its menu also play a huge role in the name. For example, if it has many dishes for children, then the name must contain lebébé (child), l'enfant (child) or "princess" / "prince". If the menu has an impressive wine list, then the name should contain the word Vin (wine), etc.
We call interesting restaurants of Russian cuisine
There are many options for the name of a restaurant with Russian cuisine. The main thing here is to conquervisitor with their creativity. Therefore, humor is often used in titles. For example, it is difficult to pass by a bistro called "Nochnoy Dozhor". The name of the bistro "Hannibal" is no less impressive, with a certain thriller overtone.
When coming up with a name, you can also focus on the names of famous Russian writers or poets, words that have no Western analogues, for example, "hut", "brushwood", "cheesecake". If you are planning to attract foreign tourists to your establishment, it is best to write Russian names in transliteration.
Entice visitors with the name
Sometimes it's interesting to name some dishes from your menu. For example, you can name "Lots of Meat", "Fish Oasis", "Shrimp Paradise", "Hunter's Prey". Use other beautiful names of dishes in the restaurant. However, remember that on the one hand they should create intrigue, and on the other hand, they should partially shed light on your menu.
Playing with words
Interesting are the names formed by the game of letters. As a basis, you can take the name of the founder of the restaurant, its founders and other interested people.
In a similar way, all well-known brands were named, for example, Adidas. The name of the founder of the company was Adolf Dasler. And for friends, he was Adi. By combining this name with the first three letters of the name of the founder of the organization, they got the name of a well-known brand.
Create a title using rhyme
It's much easier to remember a name if it has rhymingthe words. For example, "Shashlyk-mashlyk", "Khuhry-mukhry", "Shura-mura", etc. Repeating words also work well, for example, "Bolo-Bolo", "Agar-agar".
Use words that are close to people
The name will be perfectly remembered if you use close and beloved words in it. For example, it may contain the word "courtyard". It is associated with warmth, a warm welcome, something close and pleasant. It is easy to combine this word with adjectives, for example, "French courtyard" sounds great. The word "home" is well known to many. For example, it could be "Home Bakery".
Use metal name
Scientists have proven that the names of precious metals are best perceived by people. Words such as "platinum", "gold" are associated with we alth, luxury.
In a word, show your imagination, analyze the names of competitors. Think about what associations they evoke in you, how relevant they are, what is remarkable about them. Write down the expected advantages of the restaurant on a piece of paper. After drawing conclusions, come up with your own name that is different from others and makes your restaurant stand out.
