Relatively recently BQ-mobile appeared on the Russian market of mobile devices. The main advantage of phones, smartphones and tablets manufactured by BQ-mobile is a very low cost. At the same time, the quality of products is at a very decent level.
What's the catch? Let's try to figure it out using the example of several BQ-5058, BQ-5059 and BQ-5037 smartphones from the BQ Strike Power line, there are a lot of reviews about these devices on the Web.
"Budget" philosophy
Let's get off topic a bit first. What is a budget smartphone and who will buy it?
The Internet is replete with announcements of new smartphones - flagships and middlings - of various well-known companies. Of course, many will buy a smartphone of a well-known brand, even if they overpay for the image of owning such a device.
However, in the market of mobile gadgets there is a category of devices that are extremely low cost with good technical characteristics (according to the descriptions). Many users who are not demanding on the characteristics of a smartphone will buy a budget device simply because of the low cost.
Mostly the "budget" category of devices is represented by Chinese companies. At the same time, having heard the name of the company,manufacturer, the buyer in bewilderment will ask again: "What brand is this?".
But there are exceptions. For example, BQ-mobile is not a Chinese, but a Russian manufacturer. Many different electronic devices are produced under the BQ brand: smartphones, tablets and even push-button mobile phones.
A little about BQ-mobile
What is this company and where did it come from? After all, a few years ago, no one had heard of her. And now it's a fairly well-known brand.
BQ-mobile first introduced its products to the mobile device market in 2013. The founder of the company and the owner of the brand is businessman Vladimir Puzanov. The young entrepreneur took a significant risk by starting the production of smartphones in Russia. They relied on a very low cost of products in the presence of an extensive market for its sale.
As shown by the levels of sales of the first batches of BQ-mobile mobile devices, Vladimir Puzanov's risky step has fully justified itself. Today, several million BQ-mobile devices are sold in Russia per year. This is a very good indicator.
It should also be noted that there is no physical production in Russia, all mobile devices under the BQ-mobile brand are manufactured at factories in China.
Overall design impression
So, back to our smartphones, BQ-5058, BQ-5059 and BQ-5037. All three gadgets belong to a series of devices with increased battery capacity BQ Strike Power. Reviews of smartphones in this series in mostits positive.
At the first detailed inspection, it's hard to believe that the devices belong to the budget segment. The build quality is at a high level, the back cover is metal. Under the cover is the battery and slots for SIM and microSD memory cards. For the operation of the antennas, plastic stakes are left on the lower and upper ends of the case. The front of the screen is covered with a fashionable 2.5D glass. The case of all three devices is a bit thick due to the capacious battery.
The design of the BQ Strike Power phone, according to user reviews, does not cause wild delight, but this is not required from the device. It is enough that the device looks interesting and does not give out its origin.
Complete set of smartphones is standard. Opening the red box with the company logo, we find the following:
- device itself;
- power adapter;
- USB cable;
- stereo headphones;
- user manual and warranty card.
Display and performance
All three smartphones are equipped with a 5-inch IPS display. Screens BQ-5059 and BQ-5037 received a resolution of 720x1280 pixels, for BQ-5058 this figure is 480x584. The image is quite decent, viewing angles are good. Perhaps the BQ-5058 lacks detail when displaying small text, but this is not critical. If someone is not satisfied with the quality of the display, you can pay a little extra and purchase a BQ Strike Power 5059 smartphone with an HD screen. Smartphone screens are protected with film from the factory.
Now let's talk about the technical stuffing of smartphones. The performance of all three BQ StrikePower phones, according to user reviews, is at a low level. The 4-core processor Mediatek (BQ-5037 - Qualcomm) allows you to comfortably use the basic functions of smartphones and play simple games. Each of the gadgets has on board 1 GB of RAM. Built-in storage has 8 GB of memory.
It is noteworthy that the BQ-5058 and BQ-5059 devices received the new Android 7 operating system, which is not typical for budget smartphones.
Cameras: budget quality
The optical modules of all three smartphones, in principle, did not bring any surprises. The main camera of BQ-5059 and BQ-5037 has a resolution of 13 megapixels, in BQ-5058 this parameter is worse and equal to 8.
The front camera is better for BQ-5059, its resolution was 8 megapixels, for fellow reviewers this parameter is 5.
When shooting with the main camera, photos of average quality are obtained, this was not a surprise. If you can get decent pictures in natural light in good weather, then if the conditions change for the worse, the quality of the photos inevitably drops: the image becomes blurry and noise appears on it.
The front cameras of BQ Strike Power smartphones, according to reviews, also lack stars from the sky. You can get good quality photos from them only under ideal conditions.
Communication capabilitiessmartphones
All presented devices support dual SIM-cards. One of the smartphones, BQ-5037, supports 4G networks. Feedback on BQ Strike Power in terms of voice quality is positive.
Wireless interfaces for all three smartphones are identical. This is a standard set of Bluetooch 4.0, Wi-Fi 802.11 n and GPS. The operation of all modules is stable, there are no complaints about the quality of the connection. The only caveat can be considered a long search for satellites by the GPS module of smartphones.
Autonomy
BQ Strike Power series smartphones are equipped with high-capacity batteries and, according to the manufacturer, can offer the user a significant battery life. Models BQ-5058 and BQ-5059 received a 5000 mAh battery, BQ-5037 has a 4000 mAh battery.
How is the uptime of BQ gadgets?
BQ 5037 Strike Power, according to user reviews, with an average load is quite capable of stretching without access to a power outlet for 3 days, and with a certain savings, the phone can live all 4.
BQ-5059 will work for 5 days or more, it all depends on the mode of use of functions that entail increased power consumption (watching video, using wireless interfaces).
But BQ Strike Power 5058, according to reviews, is the record holder for autonomy among the heroes of the review. If you use your smartphone mainly for calls and only occasionally connect the wireless capabilities of the device, you can squeeze outhim a whole week of work without an outlet. A very worthy score! Not the last role here was played, of course, by the low screen resolution. Don't forget about the 5000 mAh battery.
In the bottom line
There's not much to add here. Everything falls into place after a general analysis of the budget smartphone market and a study of the pricing policy pursued by BQ-mobile.
The company's annual sales of gadgets are growing steadily. At the moment, BQ-mobile sells several million devices a year.
The BQ Strike Power line of budget long-lived smartphones, according to reviews on the Web, is very popular with users. BQ-mobile products attract buyers primarily due to the low cost of gadgets. Few people can offer a full-fledged smartphone, with a good battery and an attractive design, at a price of 6,000 Russian rubles.
