Buying a smartphone in one of the mobile phone stores or digital equipment stores is a matter that does not cause any surprise for the average Russian. There are a large number of hypermarkets, shops, salons, Internet services that will gladly offer you a huge number of modern mobile devices for every taste, color and, most importantly, wallet: from simple and cheap push-button phones to expensive ultra-thin and heavy-duty smartphones.
The gadget market is a perfect competition: a huge number of manufacturers, various operating systems, creative design solutions, a myriad of accessories and components. Of course, this cannot but please the buyer, because the more options, the better the chance to find exactly what you need.
Manufacturer
Before buying a smartphone, buyers usually look at two indicators: price and quality. These criteria, as a rule, are combined in a single indicator - the manufacturer. Yes, precisely focusing on the company to which this or that gadget belongs, many correlatethe cost of the product she offers and its specifications.
As mentioned above, there are a solid number of smartphone manufacturers. These are Russian, and Chinese, and Korean, and American, and even British companies. Most, of course, trust Korea and the United States of America, which are represented by the two largest firms at the moment - Samsung and Apple, respectively. The products of these giants in the field of mobile devices are the most popular around the world. Their quality is undeniable, but for most Russians, buying a more or less decent smartphone of these brands is a serious waste of money. And as you know, many of them do not have as many as we would like.
Chinese smartphones
Now the Russian market gravitates towards Chinese companies. They offer phones that are much cheaper, and many feel that this is a very negative impact on quality. This is partly true, but this can not be said about all Chinese manufacturers. For example, not so long ago, smartphones from the ARK company (English - ARK) appeared in Russian stores and salons. The company entered our market in 2013. We can safely say that anyone can afford to buy an Ark phone. Customer reviews allow us to safely say that this Chinese manufacturer differs from its competitors for the better, both in price and quality. Let's take a closer look at the products of this company. What is an Ark phone? Reviews, price, features, availability - everything will be considered by us further.
Brand Features
The company "ARC" is engaged in the production of not only smartphones, but also other gadgets, as well as accessories for them. However, the most popular products are still phones. The line of smartphones from "ARC" consists of several devices that differ from each other in appearance, technical characteristics and price. The most popular representatives of the ARK company are the Ark Benefit 12, Ark Benefit M5 and Ark Benefit M7 smartphones.
Reviews of the overwhelming number of owners of devices boil down to the fact that these are excellent options for value for money, in which the quality clearly exceeds the price. The last parameter, by the way, is very, very attractive: from 2 to 10 thousand rubles, depending on the model being purchased and the capabilities that it has. You can already buy such a smartphone in almost any digital equipment store or mobile phone store.
Phone "Ark Benefit M5": customer reviews and specifications
The first model we will look at will be this particular phone. We will not describe for a long time, let's get straight to the point.
The smartphone has an Android 4.4 operating system, two SIM card slots and a 5-inch IPS display. The camera is 8 megapixels, the front one is also available - here it is already 1.3 megapixels. The memory of the phone itself is 4 GB, but there is an SD card slot, and the RAM is 512 MB. The battery has a capacity of 2000 mAh, which will be enough for 7 hours of talk time or 4-5 hours of active work with the device when using the 3G Internet (unfortunately, there is no 4G support).
Looking at these parameters, you might think that the phone will cost about 10-12 thousand rubles, since the characteristics are very decent. But it was not there. Its price is in the region of 5 to 6 thousand rubles, depending on the place of sale. Of course, these parameters are worth it to purchase the Ark Benefit M5 phone. Reviews about this device confirm these words: most users were satisfied and are not going to change the device. Except for a newer model from ARK.
Phone "Ark Benefit 12": customer reviews and specifications
Let's start with a warning: in the store, when you ask if there is a phone of this model on sale, you may be told that such a smartphone does not exist. The fact is that often in its name it is written not "12", but "I2". Keep that in mind.
And now let's talk about the Ark phone itself. Customer reviews give us confidence that the device is definitely worth buying. Many note that it looks much more expensive than its price, which varies from 4.5 to 6 thousand rubles.
And now about the characteristics. The operating system is Android 4.4, two SIM cards and a 4.7-inch IPS display (for comparison, the resolution is like that of the Samsung Galaxy SIII). Rear camera 13 megapixels, front -5 megapixels. Internal memory - 8 GB, RAM - 1 GB. The battery has a capacity of 2000 mAh, which is enough for the Internet and games for 3-4 hours. The set is more than impressive, and it's just something for such a price. Reviews about the Ark Benefit 12 phone give it such a high rating for a reason: there is something to buy for.
Ark Benefit M7
And, finally, the last device from the Benefit line from ARK, which we will study, is the Ark Benefit M7 phone. We will also consider reviews about it. After all, this is the main indicator of quality.
First, let's talk about the opinion of the happy owners of the device, because everyone will buy only that Ark phone, the reviews of which will leave a good impression on him. Summarizing all the responses of customers, we can say, perhaps, one thing: none of the owners of the Arc Benefit M7 has ever seen a better phone. The price is from 6 to 7 thousand rubles, the quality corresponds to the price by 200%. Why was he so loved?
It's simple: Latest Android 5.1, 5.5-inch diagonal, 4G LTE support, 2400mAh battery. What else is needed for happiness, if such a modern, large smartphone can “fly” on high-speed Internet, while discharging for quite a long and painful time? In addition, the phone is equipped with rear and front cameras of 8 and 2 megapixels, respectively, as well as built-in memory of 8 GB and RAM of 1 GB. Perhaps this is the best solution that you can buy for the money.
What else to expect from"Ark"?
The Chinese company does not stand still, and is clearly not going to stop there. Not so long ago, a new line of models appeared on the windows of salons and shops - "Ark Impulse". Phones are much more expensive (of course, on the scale of other representatives of "Ark") - from 8 to 10 thousand rubles. A completely new design, wide and colorful displays, 4G LTE and an impressive amount of memory - all this awaits you if you purchase a new Ark phone. Feedback from first buyers is mostly positive, and there is no doubt that they will be as popular as the models we reviewed.
